11 May
2010

The very anticipated Startup Weekend Detroit will take place May 14 – 16 on the campus of Wayne State University. For those of you not familiar with Startup Weekend, it brings together a hodgepodge of creative and ambitious developers, Web and tech geeks, startup enthusiasts, marketing pros, business developers and jack-of-all-trades. Attendees are charged with building out a business idea in one weekend (essentially 54 hours). The concept of Startup Weekend centers on learning by creating. Quick decisions and non run-of-the-mill thinking are key to Startup Weekend. The goal at the end of the weekend is to be as close to possible as launching a business.

Sounds intense, right? It is, but there will be PLENTY of fun, humor and friendship at Startup Weekend Detroit. I attended last year, and it was definitely worth giving away an entire weekend. My group’s business idea never came to fruition, but I met some awesome people who have since become close compadres.

I decided to do things a bit differently this year. As a PR and social media pro, storytelling and content creating come second nature to me. Rather than participating in the business development, I will serve as Startup Weekend Detroit’s “official” content creator on behalf of my agency, Identity, which is a gold sponsor of the event. I plan to chronicle the happenings during the three days through blog posts, tweets, photos and video.

Here’s what I want to know: What type of content do YOU want? Whether you’re attending or planning to follow along at home, I want your feedback. Do you want blog posts throughout the day that detail the groups and where they’re at with their business plans? Do you want quick two or three minute interviews with attendees? Do you want tweets throughout the day that keep you updated on the groups’ progress? Do you want to know what’s working and what’s not working as the groups hash out their business ideas? Do you want photos of Henry Balanon roundhouse kicking a drink in someone’s face (true story, that HAS happened!)? Leave your suggestions in the comments.

And if you haven’t registered yet, click here to get a move on it.

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  • http://jamiefavreau.wordpress.com Jamie Favreau

    I think when people are brainstorming ideas either a video of what is happening so people can know what ideas were presented and what did not make the cut and why?

    The weekend is pretty intense and I think some observations and interviews would be great!

  • http://www.nikkistephan.com nikki

    Thanks for the suggestions, Jamie!

  • http://www.yaffetidbitsblog.com Mike K McClure

    Me, me, me! Lot’s of coverage of me! Unless of course, I fail miserably. In that case, um… no coverage of me would probably be best.
    .-= Mike K McClure´s last blog ..Can You See the Post Digital World From Here? =-.

  • http://www.nikkistephan.com nikki

    Not to worry, Mike. You’ll have some camera time. :)

  • http://www.yaffetidbitsblog.com Mike K McClure

    Actually, since I’ll be there and probably immersed in whatever team I’m working with, it would be interesting to see how different teams go about the process differently once the projects get rolling.
    .-= Mike K McClure´s last blog ..Can You See the Post Digital World From Here? =-.

  • http://fryinginvein.com Hubert Sawyers III

    I want to see stories of camaraderie and that of the practical usages of the tools that are developed from each startup. While most of the startups may not stick after the weekend, I would like us to encourage the idea folks and developers to see the bigger picture. Sharing that with us may keep us interested in making sure they follow-through!
    .-= Hubert Sawyers III´s last blog ..Miami Bass, Detroit Booty / Jit, Chicago Juke – What’s The Difference? =-.

  • http://www.nikkistephan.com nikki

    Mike and Hubert – Great suggestions. Thank you!

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  • http://www.barenakedcommunication.com Chris Groscurth

    Hi Nikki,

    I really enjoy the video coverage that you provide of local events. Posing tough questions to the collaborators, having them comment on challenges and strategies for realizing their goals would be awesome!

    Have fun.

    Chris
    .-= Chris Groscurth´s last blog ..60-Second Book Review: “Switch: How to Change things When Change is Hard” by Chip and Dan Heath =-.

  • http://www.nikkistephan.com nikki

    Thanks, Chris. Appreciate the feedback.